
We design, build, and scale intelligent systems for forward-thinking brands.
AppStart is an Austin, TX AI consulting firm that helps businesses nationwide turn artificial intelligence into a real advantage, from strategy and data readiness to custom LLM products and production-grade ML.
Austin-based, working nationally, live in as little as 2–3 weeks on your stack.
We help businesses turn AI hype into working software.
AppStart is a growth-focused AI consulting firm. We partner with founders and enterprise teams to identify where artificial intelligence actually moves the needle, then design, build, and ship it.
Our services help establish a foundation for your business to adopt AI responsibly, improving efficiency, unlocking new product experiences, and increasing ROI without the hype.
Consulting and engineering, under one roof.
AI Strategy & Readiness
- Opportunity Assessments
- AI Roadmapping
- Data & Infra Audits
- Build vs. Buy Analysis
LLM & GenAI Integration
- Custom Chat & Copilot UX
- Retrieval-Augmented Generation
- Prompt & Agent Engineering
- Model Fine-Tuning
- Third-Party LLM Integration
Applied ML Development
- Predictive Modeling
- Recommendation Engines
- MLOps Pipelines
- Model Evaluation & Monitoring
AI Product Engineering
- Full Stack AI Applications
- API & Backend Design
- Cloud & Vector Infrastructure
- CI/CD for ML
- Mobile AI Experiences
AI Enablement
- Team Training & Workshops
- Internal Tooling Rollouts
- Governance & Responsible AI
- Change Management
- Ongoing Advisory
The Team Behind AppStart.

Raymond Vandenberg
Founder & Lead Engineer
Software engineer with 10+ years of experience building production web, mobile and cloud systems, including engineering work at Amazon.

Dom Garcia
Director of Partnerships
Partnerships lead with 7+ years of experience building client relationships and driving growth for technology-focused agencies.

Michel Pasman
Senior Graphic Designer
Graphic designer with 4+ years of experience crafting brand identities, UI design, and visual systems for web and mobile products.

Friedrich Chen
Marketing Specialist
Marketing specialist with 5+ years of experience running growth campaigns, content strategy, and demand generation.
Our Recent Work.
A selection of recent projects, not a complete list of our work.

Pizzamico
Used AI to analyze restaurant and order data, presenting menu setup suggestions that helped Pizzamico structure their offerings for stronger performance.

FPVExchange
Delivered a marketplace platform with AI-driven listing recommendations and automated content moderation for a fast-growing FPV drone community.
Start small, scale when it's proven.
AI Opportunity Assessment
Currently offered at no cost to a limited number of businesses for now.
A focused one-week engagement to find out where AI actually pays off in your business before you commit real budget.
- Workflow review
- Recommended AI use cases
- Estimated savings or revenue impact
- Technical feasibility
- Data-readiness assessment
AI Workflow Pilot
A working proof of concept built around one high-value workflow, so you can see your AI live before scaling it.
- Internal knowledge assistant
- Document-processing automation
- Customer-support copilot
- Proposal-generation workflow
- Reporting & data extraction
Production AI Application
The natural next step after your assessment or pilot proves out, built and hardened for production.
- Custom copilots & chat interfaces
- Retrieval-augmented generation
- Agent engineering
- Predictive models
- Full-stack application development
AI Systems Support & Optimization
Ongoing engineering and strategic support for companies operating an existing AI system.
- AI system monitoring and troubleshooting
- Prompt, retrieval, and model optimization
- Usage and infrastructure cost reviews
- Monthly strategy and performance review
- Priority engineering support

Have an AI Project in Mind?
Tell us where you're at, whether it's an early idea or a system ready to scale, and we'll get back to you with next steps.
Austin, TX
(512) 730-0781